A New Wrinkle for Skincare Product Reports

Marketers who need information on skincare products of all types, including sun screens and other protective products, may want to get Packaged Facts' recent “Skincare Products in the U.S.” report.

Packaged Facts estimates that the skincare market, including both mass and prestige, will reach $7.2 billion by 2010, driven in part by expected double-digit growth of anti-aging products, which is likely to become the second-largest category behind hand and body lotions.

Baby boomers still are the core consumer market for skincare products, say experts at Packaged Facts, who add there also is great potential for skincare sales in more targeted areas such as Gen-Xers, who are beginning to enter their 40s.

“High tech skincare is booming,” is one of the conclusions of this Packaged Facts report. The report also notes two growing trends: consumers are tending to use more cosmeceuticals, and medical practitioners are exerting a growing influence on skincare product development.

“Skincare Products in the U.S.”offers a variety of sales and market share data, including factors that will impact growth in the market; corporate profiles of major marketers; an overview of the advertising, promotional and retail universe; consumer usage and demographic data; and an analysis of new product trends.

The report, which can be found on http://www.packagedfacts.com, makes predictions and recommendations regarding the future of the skincare market, and pinpoints ways current and prospective marketers can capitalize on current trends and take advantage of new ones. The report also includes information on the regulatory environment for producers of skincare products.

U.S. Market for Personal Protective Equipment, by Category, 2007

Category Size of Market in 2007 In millions (estimated)
Body Protection, Clothing, Other $2,784.40
Hand & Foot Protection $1,510.40
Head & Face Protection $1,082.40
Respiratory Protection $976.20
Total $6,353.40
Source: SBI's “Personal Protective Equipment in the U.S.” report.
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