National Demolition Association Focus on Crisis Leadership, Green Marketing and Economic Recovery at Annual Convention

Gen. (Ret.) Daniel Christman, international affairs expert with the U.S. Chamber of Commerce and former superintendent of West Point, will inspire attendees to the National Demolition Association’s (NDA) annual conference March 20-23 at The Mirage in Las Vegas to lead in times of crisis. Other sessions address disaster communications, “green” marketing, safety and planning for economic recovery. The convention is the largest exposition of demolition equipment and services in the world.

The NDA Convention begins on Saturday, March 20, with the Annual Golf Tournament at Silverstone Golf Club. On Sunday, registration of delegates begins, followed by the grand opening of the exhibit hall at the Mirage Event Center.

The theme of Christman’s presentation on Monday, March 22, will be “Leadership in Times of Crisis.” A career military officer, Christman currently represents the U.S. Chamber of Commerce before foreign business leaders and government officials and provides strategic leadership on international issues affecting the business community. Before joining the chamber, he served as president and executive director of the Kimsey Foundation, where he helped launch a program on political reform in China in coordination with the Carnegie Endowment for International Peace.

Following Christman’s presentation on March 22, the first speaker of the convention, Bob Mellinger of Attanium Corp., will offer valuable advice on improving crisis communications and decision-making skills in his talk, “The Disaster Experience: QuickFire.” That evening, all delegates are invited to the ‘60s-style Beatles “Love” Extravaganza theme party in the Grand Ballroom.

On Tuesday, educational breakout sessions begin with “Survive to Thrive: Making the Transition: Coping with the Downturn and Planning for Recovery,” presented by Greg Hoyle of Hoyle & Associates. Hoyle will provide tips on topics like managing cash flow and marketing. Mike Casbon with EMR Inc. will speak on “Safety and Your Bottom Line,” addressing the subject of how well planned and executed safety programs can become profit centers. The third session is “Green Marketing and LEED: Is There Money in it for You?” presented by John Lloyd of Lloyd’s Construction Services and Jason Haus of Dem-Con Companies. The program will explain the benefits and pitfalls of establishing a capital-intensive recycling program and developing a LEED (Leadership in Energy and Environmental Design)-based marketing plan that really works. Tuesday evening ends with NDA’s annual banquet in the Grand Ballroom.

Delegate and exhibitor registration is available online at Additional information can also be obtained by calling 800-541-2412. The deadline for pre-registration is March 4.

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